The Scarlet Spoon - Tara Andrews
The story behind the Scarlet Spoon logo design.
logo design, identity creation, branding
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Project Type

Freelance

Category
Logo Design
About This Project

This project was for a recipe blog called The Scarlet Spoon. The author shares recipes with healthier ingredient alternatives to the traditional ones. For example instead of eggs and vegetable oil for wet ingredients many of the recipes use banana and non dairy milk like soy or almond milk. The blog intends to help promote a healthier lifestyle and educate readers on more nutritious options.

 

I decided to create a logo with a retro style font that provokes nostalgia and incorporated a mixing spoon into it.